Llame para extender el estado de exención de visado para Europa

Vietnam debe extender el período de exención de visado para los visitantes de los cinco países de Europa Occidental, continuar con esta política durante más de un año, y mejorar los productos turísticos para atraer a más turistas de este mercado, expertos de la industria dijeron a la 2015 International Travel Expo Ciudad Ho Chi Minh en septiembre 11.

Call to extend visa-free status for W. Europe

Vu El Binh, presidente de la Sociedad de Vietnam de Agencias de Viajes (VISTA), dijo que aunque Europa Occidental es un “de alto rango”, tradicional, importante, y mercado estable para Vietnam, el país no promueve turismo suficiente en la región, excepto en Alemania y Gran Bretaña.

También carece de recursos humanos calificados para atender a los visitantes de Europa Occidental, él dijo.

Tran El estiércol, la investigación del comercio y director de desarrollo de Fiditour, culpado continua caída del euro por el creciente costo de viajar a Vietnam.

“Turistas europeos occidentales están eligiendo temporalmente para visitar los países que usan el euro.”

Y, aunque la industria del turismo en el país ha caído en tiempos difíciles, los precios no han disminuido, y de hecho los boletos de entrada a muchos puntos turísticos de Quang Binh y Quang Nam han subido 50-100 por ciento, él dijo.

He also listed other shortcomings like failure to publicise the plethora of colourful cultural festivals in the country that tourists can attend and unhealthy competition between travel companies.

The visa exemption for the five European countries has been mooted for just one year and that is not enough, he added.

Le Tuan Linh, general director of Phuong Hoang Tourism Company, said tourists from Western Europe had preferred Vietnam since the ends of the 1980s, and it has been a steadily growing market for many years.

sin embargo, in the first eight months of this year arrivals from 12 countries in Western Europe decreased by 3 per cent year-on-year.

Only tourist numbers from Spain and Italy increased slightly.

The causes include the economic situation in Europe and apovertyof tourism products in Vietnam, Linh said, also pointing out that Vietnam offers mainly adventure and cultural tours, which attracts a visitor just once.

Tourists from this market are especially sensitive to environmental issues.

Ha Long Bay is a must-visit destination for any Western European tourist, but it usually attracts complaints about the environment.

Visitors from the UK, France, Alemania, Italia, and Spain can enter Vietnam without a visa for 15 days, but this should be increased to 30 days, or at least 21, since visitors from such far places would like to travel for longer, él dijo.

He too called for continuing with the policy for at least two years instead of the current one, and extending it to all European countries.

Tourism authorities and travel agencies should work together to offer more attractive and competitively priced tours, he added.

Alfonso Tera, Spain’s ambassador to Vietnam, said Spanish tourists came to Vietnamfor a reason.

They come looking for adventure and nature, and appreciate the kindness of the Vietnamese.

What the country should do is protect the environment at major tourist sites, train service providers, and improve road safety and medical care, he added.

Binh said enhancing the effectiveness of tourism promotion was the most important factor in attracting Western Europeans.

To get the best out of the visa policy, tourism agencies should offer short adventure and leisure tours for the five to six million West Europeans studying or working in Southeast Asia, and 10-15-day tours for people living in Western Europe, él dijo.

The tours should focus on visiting heritage sites and discovering traditional cultural places, él dijo.

VISTA estaba trabajando con asociaciones de turismo provinciales en un programa para estimular la demanda en Europa occidental, él dijo.

Vietnam debe tener un “fuerte” sabor cultural en su turismo y participar en eventos turísticos importantes de Europa, él dijo.

Se debe organizar de inmediato road shows en los cinco países de Europa occidental para difundir información sobre los programas de estimulación de exención de visados ​​y de turismo.

A largo plazo, Vietnam debería mejorar su participación en dos ferias turísticas principales - ITB de Berlín y WTM (el Reino Unido) - él dijo.

Media interactions and seminars to highlight Vietnam’s tourism attractions should be held there to catch the attention of international travel companies and local people.

Kai Partale, tourism specialist for the ESRT Programme, said Europe was one of the most important tourism markets for Vietnam, generating in excess of a million arrivals a year.

Europeans accounted for 15 per cent of international arrivals in Vietnam last year, and their numbers increased by 5.35 per cent a year between 2010 y 2014, él dijo.

Europeans also stayed among the longest – around 13.29 days on average last year – and spent a lot, él dijo.

Vietnam would needs to improve its tourism products to excite customers, improve communications, and strengthen its tourism brand with consistent messages, él dijo.

ESRT, short for Environmentally and Socially Responsible Tourism Capacity Development, is a EU-funded programme for policy support and institutional strengthening, product competitiveness and public-private dialogue, and vocational education and training.

Fuente: VNS